The Gallery M MISSHA
Flagship Store Design is Millennial-Targeted
MISSHA, a South Korea-based skincare and cosmetics manufacturer and retailer, recently introduced a fresh new concept flagship store design called 'Gallery M MISSHA' that expressly targets Millennial consumers.
(Author : Laura McQuarrie)
While the concept offers a variety of makeup and skincare solutions for consumers to discover, the overall aesthetic of the shop resembles a technology store.
The fun, experiential space is styled like a gallery and offers plenty of different stations to visit. At Gallery M, people are able to easily talk with professionals for consultations or try makeup on themselves in a private space.
The concept flagship store design boasts a second level with an imprinter service, an artist collaboration zone and even lecture halls to support ongoing learning.