{"id":27643,"date":"2024-05-07T10:36:08","date_gmt":"2024-05-07T08:36:08","guid":{"rendered":"https:\/\/altaviawatch.com\/?p=27643"},"modified":"2024-05-07T10:36:08","modified_gmt":"2024-05-07T08:36:08","slug":"tesco-introduces-ai-powered-clubcard-challenges-to-personalise-shopping-rewards","status":"publish","type":"post","link":"https:\/\/altaviawatch.com\/en\/retail-today\/retail-updates\/tesco-introduces-ai-powered-clubcard-challenges-to-personalise-shopping-rewards\/","title":{"rendered":"Tesco introduces AI-Powered ‘Clubcard Challenges’ to personalise shopping rewards."},"content":{"rendered":"

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\n \n \"Tesco\" <\/a>\n <\/div>\n<\/div>[vc_empty_space height=”54px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]\n\n\tT<\/span>esco is launching an innovative initiative using AI to enhance its Clubcard loyalty program, promising to make shopping more rewarding for up to three million members.\u00a0<\/span><\/p>\n

Starting May 20, 2024, for a duration of six weeks, the UK supermarket chain will offer personalised purchasing challenges through a partnership with EagleAI.\u00a0<\/span><\/p>\n

Clubcard holders can select from 20 tailored challenges, such as spending \u00a320 on summer BBQ products or \u00a310 on plant-based meals.\u00a0<\/span><\/p>\n

Participants can choose any 10 challenges to complete, earning up to \u00a350 in Clubcard points, effectively doubling to \u00a3100 when spent with Tesco’s reward partners.<\/span><\/p>\n

This move builds on the success of last year’s 289 million personalised coupons, which significantly increased redemption rates, underscoring Tesco’s commitment to hyper-personalization and enhanced customer engagement.<\/span>[\/vc_column_text][vc_empty_space height=”57px”][\/vc_column][\/vc_row][vc_row content_text_aligment=”center”][vc_column parallax=”content-moving” parallax_image=”5672″]

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\n\t\t\t\t.newsletter\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n<\/div>[vc_column_text]Get the latest news on the retail sector!<\/span>[\/vc_column_text][vc_empty_space][vc_btn title=”Subscribe” style=”outline-custom” outline_custom_color=”#ffffff” outline_custom_hover_background=”#666666″ outline_custom_hover_text=”#ffffff” shape=”square” class=”c-link” href=”http:\/\/2fforms.sbc32.com\/” target=”_blank” rel=”noopener noreferrer” data-stringify-link=”http:\/\/2Fforms.sbc32.com” link=”url:https%3A%2F%2Fforms.sbc30.net%2F65046ef85fef6a5fa6e7a5c0%2FYjOyn8WLT_a35h7axR0zhQ%2Fform.html|target:_blank”][vc_empty_space height=”12px”][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

Tesco is launching an innovative initiative using AI to enhance its Clubcard loyalty program.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[155,579],"tags":[],"acf":[],"yoast_head":"\nTesco introduces AI-Powered 'Clubcard Challenges' to personalise shopping rewards. - Altavia Watch<\/title>\n<meta name=\"description\" content=\"Tesco is launching an innovative initiative using AI to enhance its Clubcard loyalty program.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/altaviawatch.com\/en\/retail-today\/retail-updates\/tesco-introduces-ai-powered-clubcard-challenges-to-personalise-shopping-rewards\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tesco introduces AI-Powered 'Clubcard Challenges' to personalise shopping rewards. - 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