{"id":23754,"date":"2024-02-05T12:38:18","date_gmt":"2024-02-05T11:38:18","guid":{"rendered":"https:\/\/altaviawatch.com\/?p=23754"},"modified":"2024-02-06T11:41:35","modified_gmt":"2024-02-06T10:41:35","slug":"nuovo-bookstore-mondadori-modernita-e-human-touch-nel-cuore-di-milano","status":"publish","type":"post","link":"https:\/\/altaviawatch.com\/it\/retail-experiences\/store-telling\/nuovo-bookstore-mondadori-modernita-e-human-touch-nel-cuore-di-milano\/","title":{"rendered":"Nuovo bookstore Mondadori: modernit\u00e0 e human touch nel cuore di Milano"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]\"\"<\/p>\n

\n\n\tN<\/span>ella nuova libreria l’innovativa organizzazione degli spazi facilita la scoperta di un’offerta culturale vasta e variegata, attentamente selezionata per appassionare lettori di tutte le et\u00e0.<\/strong><\/h4>\n

Gioved\u00ec 1 febbraio Mondadori ha inaugurato un nuovo bookstore<\/a> in via Marghera 41. Il format della libreria si sposa perfettamente con le esigenze di uno dei quartieri pi\u00f9 vivi e dinamici dello shopping milanese.<\/span><\/p>\n

Il negozio, che si estende su una superficie di 250 metri quadrati, ha un design moderno e funzionale, che rende immediata l’interazione dei consumatori con i libri e i prodotti culturali. Grazie a un layout aperto e arioso, gli interni del Mondadori Bookstore sono stati concepiti per agevolare una navigazione intuitiva tra gli scaffali, che ospitano un catalogo di oltre 13.000 titoli, una vasta gamma che include tutto, dai best seller ai grandi classici, passando per la narrativa contemporanea e la saggistica.<\/span>[\/vc_column_text][vc_empty_space height=”54px”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1679064055980{background-color: #00dd96 !important;}”][vc_column width=”1\/2″]

\n
\n \"\" <\/div>\n<\/div>[vc_empty_space][\/vc_column][vc_column width=”1\/2″][vc_column_text]Da leggere anche…<\/strong><\/p>\n

Mondadori Store: lancio instore, e-commerce e social del progetto Just Comics<\/h3>\n

[\/vc_column_text][vc_empty_space][vc_btn title=”Scopri di pi\u00f9” style=”outline-custom” outline_custom_color=”#202125″ outline_custom_hover_background=”#202125″ outline_custom_hover_text=”#ffffff” shape=”square” link=”url:https%3A%2F%2Fwww.altavia.it%2Fcase%2Fmondadori-retail-progetto-just-comics-global-launch%2F|target:_blank”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”16px”][vc_column_text]All\u2019interno dello store ampio spazio \u00e8 dato all\u2019area “We are Junior”, dedicata ai giovani lettori, che propone libri, fiabe illustrate, giocattoli e giochi da tavolo pensati per i bambini e per le loro famiglie.<\/span><\/p>\n

\"\"<\/p>\n

Altrettanto valorizzato \u00e8 il reparto “Just Comics”, che offre una vasta selezione di fumetti e manga, inclusi supereroi e graphic novel. La creazione di uno spazio dedicato ai comics riflette l’importanza di questo genere letterario e la sua crescente popolarit\u00e0, soddisfacendo la domanda di un pubblico diversificato e appassionato.<\/span><\/p>\n

Al successo del nuovo format d\u00e0 un contributo essenziale anche la presenza di cinque librai esperti, capaci di orientare i clienti attraverso l’ampia offerta e consigliare letture in base agli interessi personali. Nonostante l’avanzamento tecnologico, infatti, l’interazione umana rimane un elemento chiave nell’esperienza di acquisto in libreria.<\/span>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

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