{"id":29408,"date":"2024-07-02T11:05:33","date_gmt":"2024-07-02T09:05:33","guid":{"rendered":"https:\/\/altaviawatch.com\/?p=29408"},"modified":"2024-07-03T02:43:29","modified_gmt":"2024-07-03T00:43:29","slug":"arriva-il-fast-fashion-di-amazon-che-sfida-temu-e-shein","status":"publish","type":"post","link":"https:\/\/altaviawatch.com\/it\/retailtoday\/approfondimenti\/arriva-il-fast-fashion-di-amazon-che-sfida-temu-e-shein\/","title":{"rendered":"Arriva il fast fashion di Amazon che sfida Temu e Shein"},"content":{"rendered":"<h4><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-29412 size-full\" src=\"https:\/\/altaviawatch.com\/wp-content\/uploads\/2024\/07\/Amazon-750x375-1.jpg\" alt=\"amazon fast fashion temu shein\" width=\"750\" height=\"375\" srcset=\"https:\/\/altaviawatch.com\/wp-content\/uploads\/2024\/07\/Amazon-750x375-1.jpg 750w, https:\/\/altaviawatch.com\/wp-content\/uploads\/2024\/07\/Amazon-750x375-1-300x150.jpg 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/h4>\n<h4>\n<span class=\"edgtf-dropcaps edgtf-normal\" style=\"color: #00db96\">\n\tI<\/span><strong>nuovo canale di Amazon proporr\u00e0 articoli fashion e lifestyle a meno di 20 dollari, importati direttamente dalla Cina per rispondere all&#8217;offensiva della moda low cost. Da Altavia Watch France.<\/strong><\/h4>\n<p><strong>Amazon<\/strong> si prepara a lanciare una nuova sezione del suo sito dedicata agli articoli di moda e lifestyle a basso costo, consentendo ai venditori cinesi di spedire direttamente ai consumatori statunitensi. Annunciata nel corso di una conferenza stampa esclusiva per i venditori cinesi, l&#8217;iniziativa mira a contrastare l&#8217;ascesa di <strong>Temu e Shein<\/strong>, che attirano sempre pi\u00f9 clienti americani con i loro prezzi molto bassi. Il nuovo e-shop offrir\u00e0 una gamma di articoli senza marchio a meno di venti dollari, con consegna prevista in nove-undici giorni. Una soluzione che Amazon presenta come un risparmio per i venditori, consentendo loro di testare nuovi articoli in piccole quantit\u00e0, con un modello simile a quello utilizzato da Shein, che produce su richiesta. La nuova sezione dovrebbe essere operativa in autunno, con i primi prodotti approvati a partire dall&#8217;inizio del nuovo anno scolastico.<\/p>\n<p>Amazon continua poi a rafforzare la sua presenza in <strong>Cina<\/strong>, con l&#8217;apertura di un centro di innovazione a Shenzhen e la riduzione delle tariffe per l&#8217;abbigliamento low cost. Nel 2023, le vendite di articoli da parte di venditori cinesi su Amazon sono cresciute di oltre il 20% e il numero di commercianti che hanno realizzato vendite superiori a dieci milioni di dollari \u00e8 aumentato del 30%.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Il nuovo canale di Amazon proporr\u00e0 articoli fashion e lifestyle a meno di 20 dollari, importati direttamente dalla Cina per rispondere all&#8217;offensiva della moda low cost. Da Altavia Watch France.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[123],"tags":[275,215,344],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Arriva il fast fashion di Amazon che sfida Temu e Shein - Altavia Watch<\/title>\n<meta name=\"description\" content=\"Il nuovo canale di Amazon proporr\u00e0 articoli fashion e lifestyle a meno di 20 dollari, importati direttamente dalla Cina per rispondere all&#039;offensiva della moda low cost. 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